overworld agency
Running is a way of life

The client needed to showcase its new fall collection in a fashion. We designed and executed a creative campaign that aimed at underlining the dynamism and modernity of the fall collection.

MISSION

Creative Direction + Video Production + Photography

RESULTS

  • Photography campaign
  • Commercial Film : Autunm Run
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  • CLIENT:

    Nike

  • DATE:

    October , 16

RUN TOKYO

We decide to shoot the campaign in Tokyo, Japan. By being in a city we were able to catch various contrasts: Modernity of the collection and the tradition that define Tokyo. We also managed to capture the fall atmosphere.